Business Model

PMI launched its operations with regional programming in the State of Kerala. At present, PMI is producing / marketing 8.5 hours of original programming every week for the leading regional / national satellite channels. PMI's serials are extremely popular amongst the viewers & won several industry awards. PMI owns Intellectual Property Rights (IPR) for around 1000 hours of prime time programming. Since its inception, PMI has produced over 10 hours weekly and 3000 episodes of prime time programming across various languages / genres.

Riding on the initial success & track record, PMI is aggressively expanding across the National & Regional Satellite Channels. There are two types of business model in which the Company operates namely,

Commissioned Serials

In this business model, satellite / terrestrial channels commissions the producers for production of serials on a fixed per episode amount and in some cases, the Television Rating Points (TRP) linked incentives. The marketing of airtime is the responsibility of these satellite channels & the satellite channels own the IPR. Satellite channels like, Star, Sony, Zee, Sahara, Asianet, Eenadu TV, Star Vijay, Raj TV, Jaya TV, ETV work on commissioned model. There are number of new satellite channels which have recently been launched catering to the specific genres of programming.

IPR Cindication

In this Business model pmi cindicates the ipr of its own software library as well as 3rd party programme across the various tv channel / digital platform.